Happy Marketing Monday ~

I’ve been working on some fun/engaging marketing for my business and I just wanted to share a quick, no cost tip that gets me extra sales each week. When I (or my customer support team) email directly with a customer, I add a P.S. to my signature that may be of interest to them. For example, customers are very likely looking forward to the possibility of travel, I add "PS. Have you seen our stunning new luggage colours?" And, of course, I make it a hyperlink back to the product. I'm attaching some other examples of what we’ve been testing with signatures. Our team has each signature saved so support can choose the one they feel matches the customer as they’re replying. This doesn’t feel market-y and really does drive some extra sales! 

#1.
Kind Regards
Michelle Wilkins
Cherrywink.com
PS. Have you seen our stunning new luggage colours? Our “DOES THIS MAKE ME LOOK CLASSY?" - TROLLEY SUITCASE is the perfect size for a weekender or a long voyage.  ✈️

#2.
Kind Regards
Michelle Wilkins
Cherrywink.com
PS. It’s almost time for cocktails by the pool! Don’t leave a ring around your Tiki table, grab these Cute as a Button Coasters here!  🍹

#3.
Kind Regards
Michelle Wilkins
Cherrywink.com
PS. Love the sun, but don’t want to get those squinty-summer eye wrinkles? We have a gorgeous new collection of sunglasses to protect your peepers.  ☀️

#4.
Kind Regards
Michelle Wilkins
Cherrywink.com
PS. You’ve stunned in your Insta feed, but now you can show the world how cute your wardrobe really is! Pick up one of our Cherry Bombed summer dresses before they sell out for the third time this year! 🍒